Body-ID 0→1
01 Project Brief
Model:
B2BC
Timeline:
2022-2024
My impact:
[Product Design], [CX/UX Research], [Requirements Analysis/Documentation]
A health care AI platform for experts and influencers
A platform that parses PubMed and provides recommendations based on all available studies tailored to personal requests.
02 Challenges
Experts do a lot of manual work when developing wellness strategies, their tools and algorithms are outdated, strategies do not respond to context changes, and often the effectiveness of strategies is low.
Design the determination and fulfillment of the body’s basic needs for nutrients, vitamins, and minerals with 99.99% accuracy
Integrate activity and rest tools into the overall plan
Maintain balance when configurations change
Challenge #1: Design the determination and fulfillment of the body’s basic needs for nutrients, vitamins, and minerals with 99.99% accuracy
A new way of creating wellness strategies, doing the minimum to get the maximum.
02-1 Reconstructing outstanding recipes without losing flavor but with the right balance
We digitized cooking and ended up with a collection of recipes from which you can create plans for any context. The user can choose what to eat and what not to eat, while balance will be maintained at the highest level of efficiency.
02-2 Creating an algorithm that provides the perfect strategy in 500 ms
02-2 Creating an algorithm that provides the perfect strategy in 500 ms
Challenge #2: Integrate activity and rest tools into the overall plan
Systematic rest and minimal necessary load. Is this a vacation?
02-3 The system takes into account training and non-training activity in the overall energy balance strategy
Depending on the task, the user is assigned the type and volume of load necessary, but no more.
02-4 We suggest resting effectively
Depending on the task, the user is assigned the type and volume of load necessary, but no more.
Challenge #3: Maintain balance when configurations change
The strategy will adapt, always.
02-5 Inclusion and exclusion of products, recipe changes, adjustment of energy deficit/surplus, strategy updates—all to quickly respond to changes in the user’s state, context, or goals.
All parts of the system adapt when parts of the system or overall goals change while maintaining the necessary balance of energy, nutrients, vitamins, and minerals.
02-5 All details of the plan progress can be discussed with an expert in the chat
Support is very important during any transformation, but most often we are asked: how to properly boil asparagus. If you feel comfortable and see results, you don’t worry about how many grams of protein you need to consume daily; everything is already accounted for and calculated.
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